Examples of other text - Magazine adverts.

This advert is fairly different from your everyday magazine advert. Firstly the size of the advert is half the 'normal' size as the majority of magazine adverts are at a full page size. This could be for reasons such as a lower budget for distribution or perhaps the advert was more effective and aesthetically pleasing in a smaller size. The advert consists of the bands name which is in the signature font featured on most of their albums, articles displays etc-using the same font throughout creates a familiarity and recognition of the band. Beneath are details of the new single to be released along with further details of where it can be purchased. To the right hand side is an image which appears to have no obvious relevance to the band or album yet makes the advert look more interesting and eye catching.  Overall this would be a fairly easy advert to create and so, could be an effective one to use for our band-PabloAndThePeople.

Again, another basic yet effective advert consisting of just the bands name, the albums release date and the albums cover. I think the choice to feature the bands album cover is an idea we should consider for our band seeing as they are not a well known and recognised band similarly to Mumford and sons (when this album was advertised). Featuring a album cover on an advert has the effect to eventually create a more recognised album. For example if a person was to be browsing online or in a shop for albums and they came across an album they'd already seen they may be more likely to take a second look as they are familiar with it. Further more I think it will allow the album to be easily identified.






This poster is fairly simple yet very eyecatching. The poster is the same as the cover artwork for Athlete's Black swan album. It identifies the artists and the name of the album in a very large font to draw attention to the audience. The band name is probably the largest as it is something the audience is most likely to recognise and thus draw its audeince in. The distincitve artwork gives a feel for the album as well as represents what it is about, for example the black swan.  It clearly highlights the details of the album release at the bottom of the page, I find it interesting that it includes the different ways the music is available to purchase as this would straight away encourage someone to buy it, seeing that there are lots of different ways makes it seem easily accessable.

 This advert is a bit more individual but just as eyecatching to the audience. The rebellious feel of the poster reflects the band's attitude and star image. However it follows the conventions of having the bands name the largest and the album title also very recognisable. Again the information is highlighted at the bottom below the main part of the image. The poster also include the bands website, which is something we should consider for when we make our own poster.

This is again very colourful and draws attention to the image. The image is very modern and reflective of the artist. The wirting is also individual and stands out on the page. However with this the title is the main focus with the artwork identifying the artist. Although less recognisably, it is something to consider. The background image is also something wirth looking at. Again the details are clearly presented at the bottom of the page, this is clearly a convention of these posters. The details include a website, a quote about or from the artist and other relevant information such as the release dates and what is included in the product.

 

Examples of Other Texts

CD Covers:

 Looking at these covers it is clear the genre we have picked uses various different styles. A typical convention of any album cover is to have the artist's name and a photo of the artist(s) on the cover, as well as the name of the album. Looking at these covers it seems that the album and artist name nearly always feature, possibly more for practical reasons than anything else as it allows the audience to know what they're buying. However, it is not as typical to have the artist on the cover, particularly it seems with bands made up of men. Instead their covers often feature women or a piece of artwork accompanied by the artist and album name. The female artists more typically feature themselves. I think it is interesting that both genders seem to feature females on the cover, this is possibly something to consider for ours as it clearly appeals to the audience. The male artist covers are more simple so are probably aimed slightly more at males, or represent the the fact that the artist is male. The female artwork is more artistic and creative, which could again represent the artist but also be more aimed at females. However, I think all these album covers appeal to both genders overall. The typed words also reflect the band or the album in particular. They're either the bands logo or a very simple stand out font, which could represent the music itself.

Examples of other texts that fit into our alternative/indie genre.

This video 'Skinny Genes' by British recording artist Eliza Doolittle fits in well with our genre. The song was released on April 11 2010 and it came from her own album called 'Eliza Doolittle' which is very catchy and the indie-pop genre is very clear throughout the lyrics and visuals of the video. Her style is also very indie and eye-catching and the bright colours create a very vibrant theme. These characteristics will be taken into consideration in our music video to keep the genre consistent and clear.

'Norgaard' by The Vaccines is quite a short song but is a good example of the genre we are aiming to use. The lyrics relate to their target audience which makes the visuals so appealing. The song is from their debut album 'What did you expect from The Vaccines?' which was released on 14 March 2011 and the indie genre is consistent throughout the whole album. I like the simplistic setting of this video and also the performance and story aspect of the video. This way the lyrics has a relationship with the visuals. The band is becoming more and more popular and their style is very trendy so is appealing to their target audience.

This video by Vampire Weekend is what we aim for our video to look like. I like the performance aspect of the video as the set is very basic but makes you focus more on the band as a whole. The editing is used very effectively to make the movements and visuals more static. The bright outfits of the band members also break up the plain background and helps express the indie style.

Little Comets are very popular in the indie/ alternative industry. I like the features of this video as they express this genre very clearly. Some examples include regular costume changes, high quality editing, simple sets, performance from the band and the lyrics relating to the visuals. We may choose to use these common indie conventions in our music video.

This video by Two Door Cinema Club is another good example of our genre of our band. They have regular eye contact with the camera and I like the variety of camera angles and shots that are used. The mise en scene is quite complex as there are many locations but once again I like the performance aspect as well as the story so that it expresses the genre clearly. Their style is once again very fashionable which appeals to fans of the indie genre and the bright colours stand out even more.

This video by The Ting Tings focuses more on the performance of the band more than the illustrative aspect. I like the plain, simple set and it makes you focus more on the band and it doesn't make the video hard to follow. I like the characteristics of the camera angles and shots as they work well with the artificial lighting. They make the video more interesting as the contrast to the simple idea of the video.

This video is in more of a realistic setting but it helps tell the story and captivates the audiences attention throughout. The indie genre of the song is quite catchy and their unusual style also stands out which appeals to the audience as it makes it more interesting to watch.

As a group we will take specific features from each of these videos for inspiration for our own music video. We will adapt and challenge these characteristics so we can make sure our band fits into the indie genre just like the other artists do.