Final Ancillary Texts - Becca

More Ideas on Magazine Adverts.

Magazine Advert - Mock Up

This is the mock up of my magazine advert; it is strongly influenced by the album cover as this seems to be a theme throughout most adverts I have looked at. The information is again typical of the adverts I analysed, and the I have kept my approach simple to reflect both the band and the genre. 

Mock Magazine Advert.

Here is the mock magazine advert that I have constructed. At this point the layout, fonts and image is very basic as photos have not yet been taken for he final ancillary products. The image relates to the image on the back of the digipack as I wanted the link between the same artists. He is doing the same pose in this photo so I will get our lead singer to so a similar thing but without a prop. I have included the basic information about the album release and additional information may be added on things such as tour dates. I am still unsure about the solid colour of the background and the text may need to be rearranged due to the change of image. But this will be similar to the final magazine advert.

Magazine Advert Analysis

This is an advert for Noah and the Whale's tour however the advert itself still features similar qualities. The image used is the album cover of the band's latest album. It features the band posing, in a simple room but as the image moves down it merges into a street at night. It is only a section of the album cover used but it is clearly the most predominant and relevant section for this advert; the band are touring so need to be the main feature. The font of the Artist name is identical to the album artwork and stretches the exact length of the image which is central placed on the top half of the page. The bottom half, as seems to be common is for the detailed information about the tour. The dates are all structured and follow the font style of above. The use of the 'sold out' in bright red both draws the audience’s attention and also makes tickets seem more desirable if there are fewer available. It is also a practical element as of course tickets for these shows are no longer available. The colour scheme matches the album and contrasts well in black and white on the page. There is of course other colours featured in the image but on black and white these work well. The image also appears to have been edited to create a slightly diffused glow on the artists, or it could perhaps be the effect of merging two photographs together. The shot used is a mid shot from the front capturing the band equally from all their different levels. There is also a small advertisement for the new album at the bottom, this would encourage previous fans of the band to go out and further listen to the music in preparation for the live show. The writing is kept central to keep consistency throughout, however the album image has been placed in the right bottom hand corner; this could be to attract attention for anyone simply flicking through the magazine as it would be something that might catch their eye. I like that the image is small as it does not draw away from the advert itself. If I was to create an advert for tour dates this would be a good template of what I would hope to achieve.

Magazine Advert Analysis

 This advert contrasts completely to The Smiths advert I looked at. This is much more current and relevant to today’s market. The almost messy presentation reflects the style of the band as well as the title of 'mind chaos' I think from looking at this it seems many adverts are based on the album that they are advertising as oppose to the band itself; the band should be recognisable in their style but it is the album they are clearly trying to sell. The image is simply the album artwork and it occupies the majority of the top half of the page. This is the most obvious way of reflecting the album as it is what represents it, I think as the image ties in well with the rest of the page it works effectively and is something I should consider using as it seems a theme that the album artwork is used in the magazine advert for this genre and possibly on a more wider scale. The same font is used consistently and is again brought through from the album artwork. It is the size of the fonts that actually vary, with the most important information being the largest and smaller details obviously smaller. The artist name is included in the image four times so clearly they did not believe including this a fifth time would be necessary allowing more space for further information. The inclusion of 'the debut album' at the top of the page would make the advert seem more appealing as again people want the new and latest bands so an new band with their first album would be something worth listening to, it encourages a neutral view from the audience as this is the first album they will have produced so do not have a reputation to fall back on as of yet. Including the singles however pulls in the audience by recognition. As a new band, the artist themselves may be less recognised than the songs so including the single names would attract an audience that recognises them. Highlighting the release date is also important (we can see this from the bigger size) because it is what they want the audience to remember, they want them to go out and buy it so this is essential information I will be sure to include. Also the use of website information seems to be used on many adverts so this is something else to consider.

The background reflects the style of the poster and of the band as a whole. The paint splats are simple and sparingly used which i think is effective as well as using just one colour, as with the image on top it could be a bit too much. It reflects the album title and the style of the album covers exactly which is something that ties the whole advert together as a whole creating an overall very effective advert.

Analysis of Magazine Adverts - The Verve.

This magazine advert for the verve is very unusual. The image is very distinctive and almost creates a very dark, mysterious atmosphere. The lack of colour and different textures created makes the image quite disjunctive as there is no significant link to the single title. The image is very monotone and surreal as it looks like an abstract photo of the sky and a landscape. The contrast in black white and browns creates a very interesting tone as they work well together but emphasise the surreal elements of the photo. The darker border at the centre of the advert creates a main focusing point as the remainder of the background and photo just look like clouds. The layout is quite simple the the text is centralised as there are no separate images, just one that is used as a background. I like the simplicity of the colour scheme as it doesn't distract you from any other elements such as the text or the image itself. The type of shot used is a high angle, long shot. This is very effective as it makes you look at the image at a different perspective and makes you realise what it actually is even though it is quite abstract due to editing. Editing has been used very carefully to make this image look the way that it is. Alterations have been make to the colour and also the contrast has been increased so that it looks more dark and 'mysterious'. I will be using graphical elements in my own magazine advert as this is a common convention in the indie genre so these skills may be needed. I think the contrast between bright and dark in the image is what makes it so successful. The fonts that are used are very simple but still stand out. The band name and song title are centralised in the middle of the advert and this is purposely done as it is layered on top of a brighter area of the image so that the bold, black font can be seen. The font size is not too big but still big enough to see. This way you can focus on the image and the text and doesn't create one main focusing point. The song title is 'Love Is Noise' and you can see that there is no link to this and the advert itself. This is quite effective as it makes it more imaginative and leaves you to make your own decision of what it is trying to express. The more important information is located nearer the bottom of the magazine advert where the background is darker so a white font is used. The text is quite small and minimal but enough information is provided for the user to understand what it is that they are advertising. The information explains the download itself, exclusive information and their website. This is enough information to include because if there is too much text the viewer may get bored of reading it and will lose interest. Overall I think the design of this magazine advert is very appealing and interesting. I like how it has no clear link to the artist or single title which makes it so surreal. The textures that are created by the colour palette and editing skills makes it look more realistic and also makes a 3D aspect. The clear, bold font is also a success and the centralised alignment of the text also works well and creates more room for the viewer to focus on the image.

Analysis of Magazine Adverts - Foals.

I fine this Foals magazine advert very appealing and eye catching. The images are very unusual and the drawn designs are extremely detailed but have no significant relevance to the release of the new single which expresses the disjunctive aspect. The images relate to the font as the font also looks like it has been drawn so this ties the two elements together. I previously analysed on of Foals album covers which was also a drawn design which had the same font so this shows that it linked.  This drawn aspect seems to be very consistent throughout the indie genre so this is something I may consider when designing my digipack or magazine advert. The layout is quite organised as the image spreads over from right to left. This makes the text easier to read and also makes you focus more on the image itself. Some images seem to be clearer than others. Hearts, Sun and other elements of weather seem to be clear in the image so this may be linked to either the song or the album. I like how the vibrant purple background complements the whites, pinks and blacks and blues. The title instantly stands out as it is located in the top left hand side of the advert so even if the image doesn't explain the advert, the viewer can instantly see that it is Foals. The font style can also express this as it is mostly used for their other albums and singles text. There are no particular types of shots used as there are no photographs on the advert but I think the layering of the drawn images is very successful due to editing. Graphical elements have been used to create this collage effect and I personally think that this works very well. The images have no clear meaning to them and they also look quite child-like but there may be a link to the artist expressing a certain feeling memory or emotion. I think the font style used is one of the main successes of this magazine advert as it looks like it has been drawn out to the link to the image. If it was any bolder or a different colour, it would distract you from the image and it wouldn't work as well. The band name and single title stats off with a very big font to catch your eye then the text gradually gets smaller to provide additional information. This information is very important and is another thing that I will have to consider when designing my own magazine advert. It needs to tell the target audience when it is to be released, inform them of any exclusive tracks or versions, provide a website so they can look for further details and specifically what it is they are advertising. This advert does this very clearly. The information is specific although they could provide extra,  more exclusive information as text is very minimal. Overall the design is very effective. The images and text complement one another as they are of similar styles and the colour scheme makes the advert instantly stand out. Common indie conventions can be seen in this advert and I will adapt these when developing ideas on my own magazine advert.

Magazine Advert Analysis

This is the promotional poster for The Smiths This Charming Man record. Although it is not designed for a magazine it still features the conventions of a poster and gives the same details which would be included in a magazine advert. The first thing to look at is that it matches to the cover of the record. The image is that off of the vinyl cover, and the colour scheme and font is identical. Having consistent artwork and style for the release is definitely effective and something I will be using as it ties all the advertisement together; if people were to see this advert when flicking through a magazine then they would also recognise the record cover; this is what I will be aiming to achieve. The use of two colours is typical of The Smiths so again this colour scheme represents the artist well. It is important that the colour scheme reflects the music and style tastes of the audience. The image itself is most likely aimed at the album title of 'This Charming Man' in an ironic sense. I like the use of reflection in the water as it adds another element to the image, as opposed to just a man lying in water. The style of the man reflects the age of the photo. His style is that of the early 80's in which the record was released. The use of the camera looking down on the man reflects the image of the man being inferior as of course he is lying supposedly passed out in a on the ground with his face in a puddle. The image is the predominant feature of the poster, taking up three quarters of the page. However the other quarter includes lots of information. The artists name is written in the font always used to represent The Smiths so acts as a logo for them. The font is bold, easy to read and very simplistic. The colour matches that of the image and stands out well against the background, so would be easy to read from a distance of sorts. This is something to consider as looking a magazine, the audience could just be flicking through and that would catch their eye. The largest font on the page is the title of the record, this is what will stick in the audiences mind and so will make them more likely to listen to the song and then buy the record. Using the words 'The new release' or 'The new single' appears to be common on adverts. Using the word 'new' adds appeal as the audience are always looking for the latest thing, so advertising it a new would appeal to people who aren't necessarily fans of the band itself. Other details are in a smaller font, as of course they are less important. This is information that is read after the audiences' attention has already been grabbed. Below this is then the logo of the record label the band is signed to. This also appears to be something that is necessary to include on the magazine poster. All writing is central to the box in which it is contained and is fairly spread out, with more space left for the larger writing and smaller text bunched closer together. This achieves the effect of the writing not looking too crowded yet also not overly spread out so that there is just blank space.

Examples of other text - Magazine adverts.

This advert is fairly different from your everyday magazine advert. Firstly the size of the advert is half the 'normal' size as the majority of magazine adverts are at a full page size. This could be for reasons such as a lower budget for distribution or perhaps the advert was more effective and aesthetically pleasing in a smaller size. The advert consists of the bands name which is in the signature font featured on most of their albums, articles displays etc-using the same font throughout creates a familiarity and recognition of the band. Beneath are details of the new single to be released along with further details of where it can be purchased. To the right hand side is an image which appears to have no obvious relevance to the band or album yet makes the advert look more interesting and eye catching.  Overall this would be a fairly easy advert to create and so, could be an effective one to use for our band-PabloAndThePeople.

Again, another basic yet effective advert consisting of just the bands name, the albums release date and the albums cover. I think the choice to feature the bands album cover is an idea we should consider for our band seeing as they are not a well known and recognised band similarly to Mumford and sons (when this album was advertised). Featuring a album cover on an advert has the effect to eventually create a more recognised album. For example if a person was to be browsing online or in a shop for albums and they came across an album they'd already seen they may be more likely to take a second look as they are familiar with it. Further more I think it will allow the album to be easily identified.






This poster is fairly simple yet very eyecatching. The poster is the same as the cover artwork for Athlete's Black swan album. It identifies the artists and the name of the album in a very large font to draw attention to the audience. The band name is probably the largest as it is something the audience is most likely to recognise and thus draw its audeince in. The distincitve artwork gives a feel for the album as well as represents what it is about, for example the black swan.  It clearly highlights the details of the album release at the bottom of the page, I find it interesting that it includes the different ways the music is available to purchase as this would straight away encourage someone to buy it, seeing that there are lots of different ways makes it seem easily accessable.

 This advert is a bit more individual but just as eyecatching to the audience. The rebellious feel of the poster reflects the band's attitude and star image. However it follows the conventions of having the bands name the largest and the album title also very recognisable. Again the information is highlighted at the bottom below the main part of the image. The poster also include the bands website, which is something we should consider for when we make our own poster.

This is again very colourful and draws attention to the image. The image is very modern and reflective of the artist. The wirting is also individual and stands out on the page. However with this the title is the main focus with the artwork identifying the artist. Although less recognisably, it is something to consider. The background image is also something wirth looking at. Again the details are clearly presented at the bottom of the page, this is clearly a convention of these posters. The details include a website, a quote about or from the artist and other relevant information such as the release dates and what is included in the product.